Cuyana is a relatively new fashion e-commerce brand that has taken social media by storm. I was drawn to the simplicity of their designs and clever marketing. Their tagline “fewer, better things” reminded me of Marie Kondo’s book, “The Life-Changing Magic of Tidying Up.” In fact, Marie Kondo herself has partnered with the fashion brand to produce a set of products.
I was lucky enough to visit a pop-up store that Cuyana had in Boston and purchased these two Pima cotton shirts.
I love the soft feel of the fabric (100% Pima cotton) and the fact that this shirt can be dressed up easily. I wash these on the delicate cycle and air dry.
I am happy with the shirts and hope to buy more items soon. When the store was in-town I tried on their sweaters, however, the sizing of the arms was a bit small as noted by the sales staff as well.
I think this brand will continue to grow and offer a range of even more apparel, handbags and accessories. I’m looking forward to seeing how they continue to expand with their mission statement of simplicity.
Color and Size: True to online photos, adding measurements will help!
Cost: Good for quality
Customer Service: Fast shipping and friendly staff
Packaging: Simple and clean
Downsides: Colors are a bit limited, sizing needs refining
Would I purchase again?: Yes!